Des (Mag.)(ord. 270) - BV (1159) PRODUCT SERVICE SYSTEM DESIGN - DESIGN PER IL SISTEMA PRODOTTO SERVIZIO
053394 - FINAL SYNTHESIS DESIGN STUDIO SECT. 1
The aim of the course is to train students in the advanced and executive design of a product-service system: from the identification of design opportunities to the generation of ideas, from development to prototyping in the field. The Final Synthesis Design Studio provides useful tools to interpret in a critical and personal manner the themes of the project in the wider context of the ongoing cultural, social and technological transformations. Students are asked to elaborate an original project working in teams, with particular attention to semantic, functional, typological and technical aspects, as well as to define the elements of economic feasibility.
Risultati di apprendimento attesi
Students: - know and understand the theory and tools of the product-service system project interepreting the dynamics of multicultural and multidisciplinary interaction; - know how to grasp the implications of one's own design choices in relation to business, market, society and environment; make design synthesis; visualize product-service systems through elaborate narratives; organize a prototyping; - are able to develop and interpret, independently and in groups, project issues, sharing and communicating the design choices, developing aptitudes to negotiation, teambuilding, leadership and conflict management; - know how to manage problems that are not strictly inherent to the issues addressed in the teaching by transferring what has been learnt.
This course is based on a robust and structured connection with the reality: a committed effort to understand and reflect on real life issues. Therefore, every year, it tackles concrete matters that can be explored through design, with the aim of defining opportunities for new solutions and critical thoughts, in a tight and interactive debate with experts, citizens, businesses and stakeholders of different kind.
The course, therefore, aims at designing product-service systems that, through the application of creativity and knowledge, can contribute to show possible solutions to pressing societal, environmental and economical issues. It does so, by providing methods and tools to facilitate the collaboration with the different social parties implicated in a problem, hence experimenting with co-design and with multidisciplinary exchange.
It is grounded in the belief that sustainability is a priority and the only possible narrative for today innovation, and that social innovation is key in any transformation, although closely connected to technological and economical innovation.
Students will have the unique opportunity to participate in the comprehensive design of service-based solutions for a real situation, in a dialogue with specific actors: while embedded in specific contexts, the solutions will be relevant for analogous situations in other settings and will exemplify a way to go deep into a design process.
The so-conceived solutions will be designed as potential entrepreneurial ventures: students, therefore, will be guided through a PSS design process from problem definition to prototyping.
In order to do so, the course will be organised with progressive tasks and assignments to:
carry-out field and desk research
ideate product service systems
apply co-design methods and tools to engage different stakeholders
elaborate product service systems in detail
prototype product service systems
develop business models in order to evaluate and size entrepreneurial ideas.
For the academic year 20/21, the specific area of work will be the cultural sector: a sector that is being particularly hit by the pandemic and that needs to be rethought considering the opportunities of the contemporary technologies and lifestyles, beyond the emergency of the present situation.
To attend the Final Synthesis Laboratory, students must pass the 1st year laboratories.
Modalità di valutazione
Students will work in small teams, each one developing an original project: the final evaluation will be the average of the marks obtained in the assignments developed during the course. Each assignment will generate specific outputs and will adopt different evaluation criteria.
The general assessment criteria for this course will be based upon the student's capability to get into the topic and to critically understand it, to generate and develop innovative ideas, to follow and interpret the process suggested by the instructors, to apply the basics of business modeling, and to be able to present and narrate the solution in a quality and effective way.
A good capability of team working and a pro-active participation to the course will be also considered very positively.
Attendance is mandatory for at least the 80% of the hours of the course. Participation to the collective presentations and the moments of delivery of the assignments are mandatory.
Assignments cannot be delivered or presented in dates different than those scheduled in the course’s calendar.
Tipo Forma Didattica
Ore di attività svolte in aula
Ore di studio autonome
Laboratorio Di Progetto
Informazioni in lingua inglese a supporto dell'internazionalizzazione
Insegnamento erogato in lingua
Disponibilità di materiale didattico/slides in lingua inglese
Disponibilità di libri di testo/bibliografia in lingua inglese
Possibilità di sostenere l'esame in lingua inglese
Disponibilità di supporto didattico in lingua inglese
This program was developed to be delivered in a blended mode, in compliance with the safety protocols relating to the COVID-19 health emergency, available in July 2020. In the event of changes in the security protocols, the timetable may be subject to changes: in particular in the event of overcoming the health emergency, the lessons may return to attendance. More detailed information on the methods of provision and access, as well as the indications relating to security protocols and social distancing, will be available on the University and School website. Further details on teaching will be communicated by the teachers in the manner provided.