Program
The aim of the course is to give the class the basic knowledge of design methodologies, the history of design methods and the tools and methods used within the design practice today. Therefore, the students learn about Design Studies, Design Methods starting from the early researches on how creative minds work (Peirce, Alexander, Asimow, Gregory, Archer, Simon, Schön) up to “thinking aloud” protocols (Lawson, Rowe) and finally the recent design thinking phenomenon.
More in detail by the end of the course, students will be able to:
_understand the design research process and strategy;
_use different approaches to gather information from the environment;
_apply different techniques to gain a meaningful insight on different situations and contexts;
_use service design tools to explain the design process and output;
_draw scenarios as the backbone to project development and idea generation;
_apply creativity techniques to scenario based design innovation.
The course is articulated in lectures and exercises. Each practical activity will be introduced through frontal lecturing and case studies. The practical activity will be based on: team or individual work, project work, open discussions and creativity sessions.
Students will have the possibility to get to know different design research techniques used in professional design firms and by experimenting these research tools they will also develop new ways to visualize the results and process of the research.
This course guides the students towards becoming aware of the importance of knowing how to elaborate a design research, defining both the process and the methods, in order to allow clients to understand the entire design process behind the final solution.
The students will also understand how to work in multi-cultural teams and will understand the difficulties and challenges of team building and team leadership. The aim of the course is to help students interact and achieve the abilities to become effective project leaders and project managers.
Bibliography
Mandatory
Cross Nigel (2011) Design Thinking: Understanding how designers think and work, Berg/Bloomsbury.
Martin Roger (2009) The design of Business: why design thinking is the next competitive advantage, Harvard Business Press. (only first 3 chapters)
Dewey John (1934) Chapter III “Having an Experience”, in Art as an Experience, Perigee Books. (see: http://www.wou.edu/~girodm/Dewey.pdf)
Buchanan Richard (1992) Wicked Problems in Design Thinking. In Design Issues, Vol. 8, No. 2, pp. 5-21, Spring 1992, The MIT Press (search for: http://designthinkingsydney.com.au/sites/default/files/2.%20Buchanan_Design%20Thinking.pdf)
Kolko Jon (2010), Abductive thinking and sensemaking: The drivers of Design Synthesis, In Design Issues, Vol. 26, No. 1, Winter 2010, The MIT Press (see: http://www.jonkolko.com/writingAbductiveThinking.php)
Kees Dorst (2011) The core of ‘design thinking’ and its Application, Design Studies Vol 32 No. 6 November 2011 (see: https://www.mindmeister.com/generic_files/get_file/6342018?filetype=attachment_file)
Other
Kolko Jon (2017), Creative Clarity, Brown Bear LLC.
Joyce Yee, Emma Jefferies, Kamil Michlewski (2017) Transformations: 7 Roles to Drive Change by Design, Bis Publishers.
Kamil Michlewski (2015) Design Attitude, Taylor & Francis Ltd.
Sanders, Elizabeth B.-N. and Pieter Jan Stappers (2013) Convivial Toolbox, Generative Research for the Front End of Design, Bis Publishers.
Sara Cordoba Rubino, Wimer Hazenberg and Menno Huisman, 75 Tools for Creative Thinking, BIS Publisher.
Schneider Jakob and Stickdorn Marc (2011) This Is Service Design Thinking: Basics - Tools - Cases, BIS Publishers.
Brown Tim and Katz Barry (2009) Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation, Harper Business.
In ITALIAN
Munari Bruno (1981) Da cosa nasce cosa, Laterza (ITALIAN)
Collina, Luisa (2005) Design e Metaprogetto. Teorie, strumenti, pratiche, POLI.design, Milano (ITALIAN)
Cautela Cabirio (2007) Strumenti di design Management, Franco Angeli (ITALIAN)
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Inglese